Evertrack CPA Fraud Analytics
Track suspicious clicks and conversions. Analyze offers, affiliates, and sub-sources for multiple fraud metrics, such as Duplicates, New Device Ratio, Blacklisted IPs, Click-to-Install-Time, and more.
What can Evertrack make for you?
Evertrack CPA Fraud Analytics makes your offer management easier and more accurate. CPA Fraud Analytics helps to track, manage, and scale your advertising campaign and traffic from one single dashboard. Using machine learning in Evertrack Fraud Analytics helps to detect most sophisticated ad fraud types and prevent them in real-time.
Fraud categories Evertrack CPA Fraud Analytics withstands
Duplicates: include fake clicks from real devices and the same IP addresses.
Old OS versions: include clicks and conversions from non-mobile or old devices made by bots.
Install Fraud: bot and server-based installs, install hijacking,CTIT cheating, etc.
Non-goal oriented or whitelisted: conversions that are not whitelisted or that are not included in your goals.
Anti-fraud techniques and metrics we use to identify scam
Anti-fraud techniques and practices
Evertack CPA Fraud Analytics uses techniques that will help to reduce fraud in the mobile industry and improve scam detection system in real time. We use standard fraud countermeasures, Machine Learning, Time Delta, Data Analysis, and fraud automatic blocking to make your business more efficient.
Evertrack uses metrics that are based on standard and new mobile industry metrics. They measure conversions and DIT rates to find out if there are any anomalies in ad campaign performance? They not only inform you about your market performance but also allow you to compare your product or service with others and find points of growth.
What do you get from the interaction with us?Using Evertrack CPA Fraud Analytics you save your budget and time by rejecting fraudulent conversions.You have your personal dashboard with access to the information you need.You can launch your ad campaign in several clicks and have detailed reporting on every conversion.